EPI 216: John Assaraf - World Renowned Mindset and Success Expert On How To Train Your Brain, Breaking Old Habits, Creating A New Identity, Visualization For Success, And More!

September 09, 2025 2 min read

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Show notes:

(0:00) Intro

(0:04) John Assaraf & the story of The Secret vision board

(2:45) Why we don’t follow through even when we “know better”

(7:10) How to truly rewire your brain

(12:49) Understanding beliefs, identity & self-image

(18:58) John's backstory: From $1.65/hour to $10K/month

(25:49) Daily habits that work

(32:58) Why practice, not motivation, creates results

(36:08) Using AI to multiply productivity & grow a business

(41:28) How to lose weight and get healthy the right way

(44:01) The hard truth about commitment vs. interest

(48:21) Where to find John’s app, book, and free trainings

(50:35) Outro


Who is John Assaraf?

John Assaraf is a world-renowned mindset and performance expert, entrepreneur, and bestselling author. He is known for helping people unlock their brain's full potential to achieve personal and professional success. John has built five multi-million-dollar companies and is the author of four books, including two New York Times bestsellers.

He gained widespread recognition for his appearance in the hit documentary The Secret, where he shared his powerful vision board story that inspired millions. He’s also been featured on major media outlets like Larry King Live, Anderson Cooper 360°, and The Ellen DeGeneres Show.

John is the founder and CEO of NeuroGym, a company that develops evidence-based brain training programs to help individuals rewire their thinking and achieve peak performance. His Innercise app and training programs are used by people worldwide to overcome limiting beliefs, reduce stress, and turn goals into lasting results.


Connect with John:

Website: https://www.myneurogym.com/

LinkedIn: https://www.linkedin.com/in/johnassaraf

FB: https://www.facebook.com/johnassarafpage

IG: https://www.instagram.com/johnassaraf

YT: https://www.youtube.com/user/JohnAssaraf

Grab a copy: https://www.myneurogym.com/innercise-book/

 

Links and Resources:

Peak Performance Life - https://buypeakperformance.com/

Peak Performance on Facebook - https://www.facebook.com/livepeakperformance/

Peak Performance on Instagram - https://www.instagram.com/livepeakperformance


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